Video creation 10 min read

Creating professional videos with AI in 2026

The tools and techniques to produce quality video content without a production team

AI video creation has reached a level of maturity that is transforming the audiovisual production landscape. In 2026, a solo entrepreneur can produce professional-quality videos that would have required a full team just two years ago. From scripts to post-production, AI plays a role at every stage of the process.

The state of AI video in 2026

AI video generation has made spectacular progress. Today's models produce sequences several minutes long with temporal consistency, realistic camera movements and precise control over the generated content. But the real revolution is not in pure generation: it is in AI assistance at every stage of production.

The areas where AI already excels:

  • Scriptwriting and screenplays: structuring the message, automated storyboarding
  • Video shot generation: creating complete sequences from text descriptions
  • Assisted editing: automatic detection of the best takes, silence removal, pacing
  • Post-production: automatic subtitles, translation, synthetic voice, color correction

AI video creation tools

Kling AI and Sora: video generation

Kling AI (developed by Kuaishou) and Sora (OpenAI) represent the state of the art in video generation. These tools turn a text prompt into a high-quality video sequence. Kling excels at the consistency of human movement, while Sora produces remarkable cinematic renders.

Typical use cases: product teasers, conceptual animations, illustrative sequences for educational videos.

ElevenLabs: synthetic voice

ElevenLabs offers synthetic voices of a quality that is almost indistinguishable from human voices. You can clone your own voice to produce narration in several languages, or use pre-existing voices for your content. The tool handles intonation, pauses and emotions in a natural way.

Descript: editing through text

Descript is revolutionizing video editing by letting you edit your video like a text document. Delete a word from the transcript and the matching video segment disappears. Rearrange the paragraphs and the video re-edits itself automatically. This approach makes editing accessible to anyone who can use a word processor.

Runway: AI visual effects

Runway is the reference for AI-assisted visual effects. Real-time background removal, object replacement, shot extension, smooth slow motion: operations that used to require hours of work in After Effects are done in a few clicks.

Ready to put it into practice?

Grab our free AI templates, prompts and mini-courses. Delivered instantly by email.

Get the free resources

Complete workflow: from idea to publication

Here is the process we teach our trainees to produce professional videos efficiently.

Phase 1: Pre-production (AI + human)

  1. Define the goal: what action do you want the viewer to take after watching the video?
  2. Generate the script: use Claude or ChatGPT to structure your message, then refine it with your domain expertise
  3. Create the storyboard: generate reference images with Midjourney to visualize each sequence

Phase 2: Production

Depending on your type of content, there are two approaches:

On-camera video: film yourself with a recent smartphone (the quality is more than good enough). AI will step in during post-production for lighting, framing and sound.

Fully generated video: use video generation tools to create the visual sequences, combined with a synthetic voice or your own narration.

Phase 3: AI post-production

  1. Editing: assemble your shots in Descript, remove hesitations and silences
  2. Subtitles: automatically generate synchronized subtitles (mandatory for social media)
  3. Music: use AI music generators (Suno, Udio) to create an original, royalty-free soundtrack
  4. Thumbnail: create an eye-catching thumbnail with Midjourney or Canva AI

The video formats that perform

In 2026, certain video formats stand out for their effectiveness across the various platforms.

The short educational format (30-90 seconds)

One concept, one explanation, a quick demonstration. This format dominates on TikTok, Instagram Reels and YouTube Shorts. AI makes it possible to produce this content at a fast pace: a script in 5 minutes, an edit in 15 minutes.

The in-depth tutorial (5-15 minutes)

The king of formats on YouTube for building a qualified audience. Show your screen, explain a process, solve a concrete problem. AI helps you structure the content, edit quickly and generate the accompanying visual elements.

The customer testimonial (2-5 minutes)

Nothing replaces an authentic customer testimonial. But AI can considerably improve the final quality: background noise removal, better lighting, dynamic subtitles and tight editing.

The best AI video is the one where the viewer does not notice that AI was used. The tool serves the message, never the other way around.

What AI does not (yet) replace

Your domain expertise. AI can produce and edit, but it is your knowledge of the subject that gives the content its value. A script generated without expertise produces generic content that no one watches.

Authenticity. Audiences detect fully automated content. The key is to combine the efficiency of AI with your personality and your unique point of view.

The distribution strategy. Producing a video has become easy. What sets successful creators apart is understanding the algorithms, timing your publications and being able to engage a community.

Get our AI resources for free

Templates, prompts, frameworks, mini-courses: everything you need to move from curiosity to practice. 100% free, delivered by email.

Get the free resources